Case Study Briefs: Summaries
Anonymous briefs of business situations where INVIGOREN and/or its senior partners have made significant and key contributions over the last ten years:
Failed ERP Implementation Pushes Apparel Manufacturer to the Tipping Point
Sector: Apparel Manufacturer/Distributer
Scale & Scope: ERP implementation failure, Customer defection, Replenishment crisis, Financial irregularities, CRO role, Sourcing, Chapter 11 filing & emergence in six months.
SUMMARY:
A key investor hired INVIGOREN for a five-week operational audit after he learned that a company he invested in nine months earlier, not only needed additional capital, but its largest Customer might defect. The audit revealed it was a rapidly deteriorating situation that appeared to be terminal, and yet INVIGOREN was retained for an extended period. The audit quickly evolved into coaching, an intervention, and to a CRO role with the company entering Chapter 11 protection over a six month period. The company emerged from protection in six months and a day later. Over the next three months INVIGOREN transitioned the helm to new leadership, with the entire engagement spanning approximately thirteen months.
Marketing Services Firm Redefines Competencies & Acquires New Business
Sector: Marketing Services Company
Scale & Scope: Shed unprofitable business, Focused on promotions and brand equity creation versus product, Targeted and acquired prestigious clients such as Top 10 International Brand, the leading US dairy brand and Top 10 International Agency.
SUMMARY:
A multi-generational entrepreneurial family owned a wide array of independent and dissimilar business. One of the firms had been unprofitable, but was a sentimental asset of father. An initiative was undertaken to make the business profitable and to create a going concern. The company addressed Operational issues, abdicated unprofitable business and clients, redefined the core competencies of the organization and reorganized assets. The company targeted business in a new approach and manner. The new strategic approach won RFP's and or multi-year contracts with a key international beverage brand, a national dairy brand, an international agricultural manufacturer, and an international agency in conjunction with one of the arms of the U.S. military, among others.
Pet Food Manufacturer Loses Key Customer & Defines a New Strategy for Rapid Growth
Sector: Pet Food Manufacturer with Wholesale, Retail, & E-commerce Operations
Scale & Scope: Consensual Foreclosure, Developed new products, Deployed new positioning & go-to-market strategy (grocery channel)
SUMMARY:
An ultra-premium pet food manufacturer and operative of creative niche retail stores had been in the red since its inception. While the company had entrepreneurial roots, it was now managed by private equity partners, had recently lost its largest Customer, and its brand could only be found in 100 doors in America. The company pursued a new channel in an innovative and disruptive (in regards to the category) manner and in eighteen months the brand could be found in over 10,000 locations in America.
Find us on:
A word from Bob Islinger, CEO
All of our resources are operators with common experiences, shared values, and a
singular mission. We strive to be the Advocate for the Customer, the Guardian of the
Brand/Franchise, and the Catalyst for Change.
In-vig-or-en: from the Latin vigēre, to be vigorus, energize, forceful with energy
and purpose; to make strong and resilient.
Copyright 2012 INVIGOREN LLC